MEDIA
We reach millions of recipients
In our daily activities, we work with various types of media and develop our own communication channels.
MEDIA
We reach millions of recipients
In our daily activities, we work with various types of media and develop our own communication channels.
MEDIA - OUR IMPORTANT REACH CHANNEL
Research indicates that for the vast majority of society, the media are the primary source of economic knowledge. Therefore, from the very beginning of the BfE Program, one of the primary channels for reaching information created in various forms has been the mass media.
MEDIA PRESENCE THROUGHOUT POLAND
The topic of economic education, competencies, and the financial situation of Poles is eagerly addressed by both the largest media outlets in the country and local ones. Over the years, we have participated in countless media activities, and the press materials we distribute have been used by virtually all media outlets in Poland.
FAMOUS FACES AND EXPERT KNOWLEDGE
Selected educational activities were also supported by more than a dozen ambassadors from the entertainment world, who engaged in promoting online safety practices. Leading economic journalists have been sharing their experience with young professionals, who in a few years will be working on economic topics, as part of the BfE Program.
MEDIA - OUR IMPORTANT REACH CHANNEL
Research indicates that for the vast majority of society, the media are the primary source of economic knowledge. Therefore, from the very beginning of the BfE Program, one of the primary channels for reaching information created in various forms has been the mass media.
MEDIA PRESENCE THROUGHOUT POLAND
The topic of economic education, competencies, and the financial situation of Poles is eagerly addressed by both the largest media outlets in the country and local ones. Over the years, we have participated in countless media activities, and the press materials we distribute have been used by virtually all media outlets in Poland.
FAMOUS FACES AND EXPERT KNOWLEDGE
Selected educational activities were also supported by more than a dozen ambassadors from the entertainment world, who engaged in promoting online safety practices. Leading economic journalists have been sharing their experience with young professionals, who in a few years will be working on economic topics, as part of the BfE Program.
BdE PROGRAM IN THE MEDIA
(in 2016-2025)
10 000
nearly 10,000 publications and mentions in the printed press, portals, radio, TV and social media
All types
- printed press
- TV
- radio
- internet portals
- social media
Various forms of reaching out
- press conferences and briefings
- interviews
- comments
- reports and guides
- problem articles
- movies
- podcasts
- newsletters
- newsletters
Wide range
- nationwide media
- regional media
- local media (local government, academic)
Key target groups
- students (children and youth)
- students
- adults
- seniors
